3040 W Wisconsin Ave
Appleton, WI 54914
Ongoing through Tuesday, December 4, 2012, 6pm
Company: WOW Logistics
Contact: Cheri Kuranda
Phone: 920-830-5316
Email: cheriku@wowlogistics.com
Job Description: Functional Area: Marketing, Industry: Third Party Logistics/Warehousing Industry Location: Appleton, WI, Position Type: Full-Time, Position Description, WOW Logistics is seeking a Marketing Communications Specialist to develop, write, edit and maintain marketing content that will support the main strategic business units of WOW Logistics (Trade Finance, Warehousing, Transportation & Build-to-Suit). The MCS will spearhead outbound and inbound marketing campaigns, as well as identify marketing strategies that will increase WOW’s brand recognition while generating leads within our key vertical markets., Primary Responsibilities, Write relevant, concise, and compelling copy for marketing and communication materials for internal and external customers. Develop creative content that follows WOW’s corporate branding and marketing strategies. Content deliverables may include, but are not limited to: blogs, white papers, case studies, press releases, newsletters, value propositions, direct mail, social media, websites, video scripts, presentations, advertising and promotions. Support WOW’s social media strategy by monitoring online content, managing Search Engine Optimization (SEO) efforts and analyzing social media strategy results. Conduct market research and analysis Develop direct, dimensional and email campaigns, monitor roll-out, and analyze effectiveness. CRM data management and integrity (Salesforce.com) Oversee company websites including content/design updates and analytics analysis Coordinate print advertising schedule and development of ads Create, distribute and analyze customer satisfaction survey Assist with marketing materials development, design and distribution Miscellaneous special projects as assigned for sales & marketing Position Requirements, Bachelor’s degree in Marketing, Journalism, Communications or related field. Five years’ experience in marketing communications. Solid command of written communication, including structure, grammar, punctuation and the ability to write to a targeted audience. Solid organizational skills, attention to detail & a positive attitude Computer Skills Proficient in MS Office (Excel, Word, PowerPoint, Outlook) Savvy in Social Media (LinkedIn, Facebook, Twitter, YouTube) Graphic Design and Web Design Experience Preferred Knowledge of Salesforce.com (CRM) and Hubspot.com (Inbound Marketing) Preferred WOW offers a full benefit package, including: health, dental, vision, life, and disability insurance, 401k plan (plus company matching incentives), paid vacations, holiday pay, profit sharing and more.
Job Industry: Media
Employee Type: Full Time
Manages Others: No
Travel Required: None
Base Pay: BOE
More info: www.wowlogistics.com
Appleton, WI 54914
Ongoing through Tuesday, December 4, 2012, 6pm
Company: WOW Logistics
Contact: Cheri Kuranda
Phone: 920-830-5316
Email: cheriku@wowlogistics.com
Job Description: Functional Area: Marketing, Industry: Third Party Logistics/Warehousing Industry Location: Appleton, WI, Position Type: Full-Time, Position Description, WOW Logistics is seeking a Marketing Communications Specialist to develop, write, edit and maintain marketing content that will support the main strategic business units of WOW Logistics (Trade Finance, Warehousing, Transportation & Build-to-Suit). The MCS will spearhead outbound and inbound marketing campaigns, as well as identify marketing strategies that will increase WOW’s brand recognition while generating leads within our key vertical markets., Primary Responsibilities, Write relevant, concise, and compelling copy for marketing and communication materials for internal and external customers. Develop creative content that follows WOW’s corporate branding and marketing strategies. Content deliverables may include, but are not limited to: blogs, white papers, case studies, press releases, newsletters, value propositions, direct mail, social media, websites, video scripts, presentations, advertising and promotions. Support WOW’s social media strategy by monitoring online content, managing Search Engine Optimization (SEO) efforts and analyzing social media strategy results. Conduct market research and analysis Develop direct, dimensional and email campaigns, monitor roll-out, and analyze effectiveness. CRM data management and integrity (Salesforce.com) Oversee company websites including content/design updates and analytics analysis Coordinate print advertising schedule and development of ads Create, distribute and analyze customer satisfaction survey Assist with marketing materials development, design and distribution Miscellaneous special projects as assigned for sales & marketing Position Requirements, Bachelor’s degree in Marketing, Journalism, Communications or related field. Five years’ experience in marketing communications. Solid command of written communication, including structure, grammar, punctuation and the ability to write to a targeted audience. Solid organizational skills, attention to detail & a positive attitude Computer Skills Proficient in MS Office (Excel, Word, PowerPoint, Outlook) Savvy in Social Media (LinkedIn, Facebook, Twitter, YouTube) Graphic Design and Web Design Experience Preferred Knowledge of Salesforce.com (CRM) and Hubspot.com (Inbound Marketing) Preferred WOW offers a full benefit package, including: health, dental, vision, life, and disability insurance, 401k plan (plus company matching incentives), paid vacations, holiday pay, profit sharing and more.
Job Industry: Media
Employee Type: Full Time
Manages Others: No
Travel Required: None
Base Pay: BOE
More info: www.wowlogistics.com